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4 Tips for Marketing Electrification Incentives

4 Tips for Marketing Electrification Incentives

by REACH Strategies | Feb 27, 2025 | Communications Strategy

Over the past decade, government entities, utilities, and nonprofit power agencies have created an impressive array of incentives to help customers electrify their appliances, upgrade their home’s energy efficiency, and drive electric.  Unfortunately, customers aren’t...
How US Communities Can Stay Competitive in the Global Race Toward Vehicle Electrification

How US Communities Can Stay Competitive in the Global Race Toward Vehicle Electrification

by REACH Strategies | Feb 20, 2025 | Communications Strategy

China’s recent rise to the top of the global auto export market is nothing short of extraordinary. Just 20 years ago, car ownership in China was rare, and its automaking capacity was limited. Today, China outproduces and exports more cars than any other country—a...
We’re having fun at work. Here’s how we got there.

We’re having fun at work. Here’s how we got there.

by Kirk Brown | Feb 19, 2025 | Meet the REACH Team

Asana tasks disappear at a fast clip as they’re completed. Our Slack #kudos channel is filled with compliments. Our internal calls, which only happen when necessary, are filled with laughter. We’re rolling out more varied and strategic work than ever before.  In...
4 ways community choice aggregators can combat clean-energy misinformation

4 ways community choice aggregators can combat clean-energy misinformation

by Susan Fogarasi | Feb 5, 2025 | Communications Strategy

Now that social media companies are dismantling fact-checking, the role that valued local voices play in supporting high-quality information is becoming even more critical. Community choice aggregators (CCAs) are well-poised to use strategic communications to combat...
Meet Sarah Morgan, REACH Strategies’ Senior Software Designer and Digital Strategist

Meet Sarah Morgan, REACH Strategies’ Senior Software Designer and Digital Strategist

by REACH Strategies | Feb 4, 2025 | Meet the REACH Team

  My name is Sarah Morgan, and I’m the Senior Software Developer and Digital Strategist at REACH Strategies. While I’m new to the team, this is actually the second time I’ve had the chance to be part REACH’s work. So why did I come back? Because I know my...

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Recent Posts

  • Reimagining Outreach for 2026: Turning Awareness into Action
  • Messaging Check-In: Is Your Outreach Still Speaking to What People Need?
  • From Awareness to Action: What Energy Outreach Gets Wrong (and How to Fix It)
  • Beyond Open Rates: Metrics that Actually Predict Customer Engagement
  • Beyond Open Rates: Multilingual Isn’t Enough: Cultural Relevance in Energy Outreach

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