Our Voice

Over the years, we’ve conducted deep dives into the issues surrounding electrification and clean energy in communities across the country.  Our approach to strategic communications is guided by the insights we’ve gained through thousands of conversations with utilities, governments, nonprofits, private companies — and consumers.
August 6, 2021
Biden's Big EV Announcement

On August 5th, 2021 the Biden Administration made an announcement that even a year ago would have been unthinkable. The President aims to have 50% of new car sales in the US come from clean vehicles (EVs, plug-in hybrids, and fuel cells) by 2030. US auto manufacturers and their largest labor union supported the declaration. […]

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July 23, 2021
REACH and the Post-Vaccine World

These last few months have certainly been rocky; spiking cases haven’t given us much hope for the future, but after vaccinations gained traction and guidelines loosened, we’re feeling hopeful that we can see a distant end to this nightmare. However, we are still living in a state of uncertainty (especially in light of COVID-19 variants), […]

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July 16, 2021
The Journey and the Destination – Tina joins the REACH Team

Hi! I am Tina Malott. I was born and raised in Southern California. No, I don’t surf, and no, I’ve never been able to get a tan. However, “dude,” “bro,” and “rad” are all part of my daily vocabulary. Growing up in San Diego was unique in many ways. For example, in addition to reading, […]

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July 9, 2021
Sustainability Strategy: Aligning Stakeholders, Employees and Purpose

Corporate social responsibility has come a long way, and in this new era of social awareness, a strong sustainability strategy can benefit everybody. When a company takes an issue like sustainability seriously it can improve employee morale while demonstrating forward thinking on important business objectives for stakeholders. Sustainability matters for everyone, it impacts the lives […]

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July 2, 2021
A Few of Our Favorite Things - Books and Podcasts

What is your favorite book and why is it your favorite? Tina Malott: The Lion the Witch and the Wardrobe, by C.S. Lewis. I love the fantasy of it - great for the imagination. I read it when I was very young before there were movies made about it. I imagined Narnia so intently that […]

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June 25, 2021
A Few of Our Favorite Things - Music

What is your favorite song and why is it your favorite? Tina Malott: “Angel from Montgomery” - Not sure why, but it was the first song I learned to play on the guitar.  Maggie Brown: “So Far Away” by Carole King. It’s been my favorite song since I was 13 and it has gotten me […]

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June 18, 2021
The Awful Year

A new chapter is opening for our country and the world. As of May 2021, requests started coming in for the REACH team to return to field work. Our project partners across the country are starting to make plans to conduct in person events and activities that had been unthinkable during COVID’s first year. I […]

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June 11, 2021
What is the Future of Virtual Events?

The pandemic of 2020 ushered in a new era for events. With in-person gatherings canceled, people turned to the comfort of their computers to connect with one another. We sought to replicate live entertainment by streaming concerts and watching Zoom plays. Colleagues created virtual happy hours, and groups of friends met up for virtual trivia. […]

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June 4, 2021
A Few of Our Favorite Things - Movies

It may come as a bit of a surprise, but at REACH, we have a ton of passions outside the realm of EVs and communications - including movies! To celebrate the Oscars last month, we came together to share our love of film and talk about all the movies and actors we love.  What is […]

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May 28, 2021
"We Are Entering a Green Revolution" - Dr. Shelley Francis Envisions a More Equitable Green Future

Dr. Shelley Francis is an esteemed leader in the E-Mobility field. As the Co-Founder of EVHybridNoire, she engages a wide array of communities and paves the way for a healthier, safer, and more affordable EV future. We were lucky enough to interview Dr. Francis and gather her thoughts on the EV world, from what excites […]

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