Our Voice

Over the years, we’ve conducted deep dives into the issues surrounding electrification and clean energy in communities across the country.  Our approach to strategic communications is guided by the insights we’ve gained through thousands of conversations with utilities, governments, nonprofits, private companies — and consumers.
May 17, 2017
MASS DRIVE CLEAN 2017 Kick-Off Event

As the wind picked up and the rain became a spitting mist, nothing could keep the smiles off of everyone’s face or wane the excitement that buzzed around the Biogen campus in Weston, Massachusetts as electric vehicles and bicycles arrived for the kick-off event for MASS DRIVE CLEAN’s third annual event season. “THE ONLY SOURCE […]

Read More
April 17, 2017
Supporting Community Groups in Our Own Backyard

Through the course of our work, we partner with organizations throughout California and the U.S. whose missions touch issues and policy on a global scale. Every so often, we are fortunate enough to have an opportunity to tend to the garden in our own backyard by supporting local groups doing critically important work in our […]

Read More
April 3, 2017
Test Driving Electric Vehicles in Palo Alto

Even as someone who loves to read, I have to admit that words can often pale in comparison with the real experience. While stories can evoke emotions, experiences make lasting impressions and memories guide future actions. I have the opportunity to watch this play out in real time while working with REACH’s experiential partner, Driven[SM1] . […]

Read More
March 27, 2017
The Future of Brain Health: Technology and Science Making Breakthroughs

Depression, anxiety, addiction and a host of other conditions plague millions across the U.S. and around the world. Doctors and therapists continue to work to help these patients, but university researchers and start-up technologists are hoping to accelerate treatment and improve lives on a massive scale. This is what I learned at a symposium on […]

Read More
March 6, 2017
The Art of Successful Cold Calling

Remember when every phone number that was deemed important you had to memorize or came in a catchy commercial jingle such as JJ Wentworth’s infamous “877-NeedCashNow”  humdinger? How about when you were actually excited to get a call on your phone? In today’s world of instant messenger, social media, and isolated contact, talking on the […]

Read More
February 28, 2017
Things are Getting Eventful

In a recent review of the past election, Nate Silver from 538 mentioned in passing a little discussed fact - during the key home stretch, the Trump campaign conducted 50% more public events with their candidate than the Clinton campaign. It’s one of few areas during the contest where Trump resources outmatched Clinton resources. Rather […]

Read More
February 16, 2017
Why We Talk About Electric Vehicle Test Drives

Increasingly people are thinking about how to better promote electric vehicles at the national level and in key states. Our experience over the past few years underscores the importance of directly introducing prospective customers to these new exciting vehicles in order to drive EV adoption. Enhancing the Buying Experience The focus on the consumer showroom […]

Read More
January 23, 2017
Five Things To Do Before Starting A Blog

With the existence of sites such as WordPress, Weebly, and SquareSpace, designing and building a blog page is simple. It’s possible to create a blog in minutes with only a few clicks. One, two, three, “Hello, World!” While bringing a blog online is easier than ever, work still remains to create content and build an […]

Read More
January 11, 2017
We Now Look to the States to Grow Opportunity

The election of Donald Trump was a shock to many American progressives who had taken for granted that policies to provide healthcare and reinforce the social safety net, to guarantee paid family leave, subsidize child care and raise the minimum wage, and to relieve student debt and make education the great equalizer were widely understood […]

Read More
December 19, 2016
Yes, There Is Time To Blog

The process of actually writing blog content could be the biggest hurdle between an idea and a success. Content creation must be treated as a priority or there will always be a valid excuse for putting it off. Whether you manage your organization’s blog or are responsible for the content remind yourself: there is time […]

Read More
1 6 7 8
reach strategies logo
Copyright © 2024 REACH Strategies
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram